Growing Your Instagram Account: Organic and Paid Strategies for Real Results

At Red Bird Social, we work with many faith-based authors who are just starting out on Instagram, and one common goal we hear is hitting that 20,000 follower mark. It’s ambitious, but totally doable with the right approach. Today, I want to share some straightforward best practices for growing your account—both organically and through paid strategies.

5 Down-to-Earth Strategies for Organic Instagram Growth in 2025

Hey there, small creators! If you’re pouring your heart into Instagram but feel like you’re shouting into the void, you’re not alone. Growing organically on Instagram in 2025 can feel like a puzzle, especially when your ad budget is basically pocket lint. At Red Bird Social, we’ve been hearing this question a lot lately: How can small creators effectively grow their following?

How Christian Authors Can Excel on Social Media: Inspiring Success Stories

At Red Bird Social, we specialize in helping Christian authors and publishers grow their online presence and share messages of hope and faith. Social media is a powerful way to connect with readers, but it works best when it’s used with purpose, authenticity, and a true desire to serve your audience.

5 Reasons why Video Content is So Powerful for Authors

In the ever-evolving realm of social media, finding innovative ways to connect with your audience is key. While traditional methods like sharing quote graphics still hold value, there’s another dynamic tool that’s waiting to take your online presence to new heights: video content.

Want to get verified? Good news may be on the way.

If you’ve ever tried to get verified on Instagram or Facebook, you know how difficult and time-consuming the process can be. In the past, the only way to get verified has been to meet a set of strict requirements, but changes may be on the horizon.

Are you making these 4 common branding mistakes?

Whether you’re a small business owner or a brand new author, the brand that you build is essential to your success. A strong brand can help you stand out from the competition, but there are some common branding mistakes that you should avoid.

5 Marketing Updates to Make in 2023

Are you ready to take your marketing game up a notch for 2023? With the holiday season and a new year on the way, it’s the perfect time to strategize your marketing moves for the upcoming year.

What You Need to Know About UGC and How It Can Help Your Business

User-Generated Content (UGC) is becoming an important element in online marketing strategies. It can provide authenticity and social proof that helps promote your business effectively.

How to Grow Your Business with TikTok: Tips and Strategies

TikTok is quickly becoming one of the biggest social media platforms, making it essential for businesses looking to grow their audience. Understanding how to leverage TikTok can significantly enhance your marketing strategy.

5 Authors Using Social Media in Inspiring Ways

Social media can be a powerful tool for writers to build their following. It's essential to draw inspiration from others who have successfully navigated the landscape. Here are 5 authors who are using social media in inspiring ways.